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Posts Tagged ‘The Des Moines Business Record’

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GETTING PRESS

July 5th, 2006 | by Tom
Posted In: Blog

I don’t know if this will mean all that much to the majority of you, but I wanted to point you to an article I was interviewed for in The Des Moines Business Record. You can read it here.

As you might have guessed by the name of the periodical, it’s a local publication that focuses on the business happenings in the Greater Des Moines area. It’s significant that I was interviewed, however, because it’s a subscription-based publication that a lot of big shots in the city read. They cover a lot of what’s happening with companies like Principal Financial, Allied Insurance and Wells Fargo – who are all headquartered here. So it’s kind of interesting company I keep by being featured in their pages.

The article is about people in the Metro who have hobby web sites and have been able to turn a profit from them. I’m really proud of how it turned out and how I was represented. They even sent a photographer over to my house to take a few shots!

Anyway, I wanted to share it because it was significant to me to be taken seriously at the local level. Hopefully it’ll open a few doors when it comes time to promote the book and this is something I can use in my press kit to help me convince local retailers to pick up copies to sell in their stores.

It’s actually quite serendipitous timing because we were planning on contacting them once we had copies of the completed book in hand (which you can still order here!). We were going to make the rounds with the local media and pitch it to them as a human interest story of exactly this nature. Turns out that the author – through mutual acquaintances – found out about me first and the rest is history!

└ Tags: article, press, publicity, The Des Moines Business Record
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